Lupis Family’s Coat of Arms

The oldest coat of arms adopted by the Lupi or Lupis (de) family is “a gold rampant wolf in an azure field, holding a red rose.” Shortly after the relocation in Calabria of the branch of the family who built Palazzo Lupis, this arms became the one still in use “two gold counter-rampant wolves in an azure field, holding a red heart.”
The reason for this transformation is due to an important wedding that at the end of ‘500 joined the representatives of two cousins branches, and unified so fiefs, properties and titles of the House. On that occasion the wolves were “duplicate” and the red rose became a heart, symbol of love and marriage in fact.
An ancient representation of this emblem is found in the so-called “Blasonario di Corte” in the National Library of Naples, XVII.25 manuscript, f. 148, year 1637.